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Microsoft’s recent 50% Game Pass price hike has gamers furious, yet their gaming division revenue is at an all-time high. This video explores the baffling contradictions in Xbox’s strategy: raising prices while claiming profitability, promising new Xbox hardware while pivoting to mobile. We delve into the decline of Xbox consoles, the impact of studio closures, and the shift towards services. Is Microsoft abandoning dedicated hardware for a Windows-centric, multi-platform future? Despite the self-inflicted wounds, Xbox is making more money than ever. We discuss the “enshittification” of Game Pass, the value proposition for gamers, and the hope for a future focused on great games, not just quarterly growth. What’s on the (Forza) horizon, and see if Xbox can rise like a (Marcus) Phoenix from the ashes of this blunder.
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CHAPTERS
—————————————————
0:00 – Intro
1:57 Sponsor Spot
2:14 What Xbox has done RIGHT
4:01 More Xboxes?
5:25 Why this is different
7:06 Windows… WINDOWS?
10:27 So is XBOX really dying?
11:21 – Sponsor Spot
12:15 – Outro
